Nov 27–28, 2026 Checked Nov 9, 2026
Black Friday & Small Business Saturday in Fargo-Moorhead, 2026
Friday, Nov. 27 and Saturday, Nov. 28. You can stand in a 6 a.m. line, or you can wear plaid, drink a free cider and buy a candle from someone who lives here. Every listing below is on the store's or organizer's own page.
Still filling in: we add new events as places post them, which is to say slowly, then all at once. Last updated Nov 9, 2026.
Updated Nov 9, 2026 · 14 checked listings · calendar parts refreshed Nov 9, 2026, 9:57 a.m. CT · All guides
Black Friday, Fri Nov 27
Big-box hours and the small-shop alternative.
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West Acres Black Friday hours
Fri, Nov 27 · 7 a.m.–8 p.m.
The mall opens at 7 a.m. on Black Friday, after closing for Thanksgiving Day. Some stores keep their own hours, so check the store too. West Acres also posts store sales on its Black Friday Sales page as they come in.
Source: West Acres · checked Nov 9, 2026
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Plaid Friday at Holland's
Fri, Nov 27 · 10 a.m.–6 p.m.
Wear a little or a lot of plaid for a discount at the home-and-garden shop at 420 University Dr N. Complimentary prosecco or sparkling cider, and the first 10 customers get a swag bag.
Source: Holland's (its own Facebook event) · checked Nov 9, 2026
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Black Friday at Overbooked
Fri, Nov 27 · 8 a.m.–6 p.m.
The downtown bookstore at 619 2nd Ave N opens early on Black Friday, per its own events page.
Source: Overbooked · checked Nov 9, 2026
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Don't Feed the Beast at Brewhalla
Fri, Nov 27 – Sat, Nov 28 · listed 10 a.m. Fri to 8 p.m. Sat
Brewhalla's market vendors run a shop-local Black Friday and Small Business Saturday at 1702 1st Ave N: wander the market, grab a drink, buy a few gifts. Check the page for each day's hours.
Source: Brewhalla · checked Nov 9, 2026
Small Business Saturday, Sat Nov 28
The national shop-small day. Downtown Fargo is where most of it happens.
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Small Business Saturday at Overbooked
Sat, Nov 28 · 8 a.m.–6 p.m.
The downtown bookstore at 619 2nd Ave N opens early with extended hours for Small Business Saturday, per its own events page. It's open the same 8–6 on Black Friday.
Source: Overbooked · checked Nov 9, 2026
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Holland's Holiday Open House
Sat, Nov 28 · 10 a.m.–6 p.m.
Holland's Small Business Saturday open house: specials around the store, plus complimentary hot cider and rosettes.
Source: Holland's (its own Facebook event) · checked Nov 9, 2026
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Unglued's Holiday Handmade Lounge
Saturdays Nov 28–Dec 19 · 10 a.m.–6 p.m.
Make the gift instead of buying it: one-hour seats at Unglued's Craftatorium inside Brewhalla, with a hot cocoa and cookie station and a menu of projects (ornament trio $22, bedazzled diner mug $23, concrete coasters $24, candle $24, bracelets $5). Reservations close at 8 a.m. the same day; walk-ins as space allows.
Source: Unglued · checked Nov 9, 2026
The market that weekend
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Folkways Christkindlmarkt
Nov 20–22 & 27–29 · Fri–Sat noon–9 p.m., Sun noon–6 p.m.
Two weekends at the Fargo Civic Center (207 4th St N): an outdoor Winter Wonderland, a gift market and a Bier Hall with Drekker, plus food, live music, art demos and kids' activities. Free parking at nearby ramps during event hours. No dogs.
Source: Folkways · checked Nov 4, 2026
Between stores
For the people in your group who did not come to shop.
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Window Wonderland in downtown Fargo
Nov 20–Dec 13 · vote for your favorites
Downtown businesses turn their storefronts into holiday displays. Voting opens the first night of Christkindlmarkt (Nov. 20) and runs through Dec. 13; the voting links aren't posted yet. A good excuse to walk Broadway after dinner.
Source: Downtown Community Partnership · checked Nov 9, 2026
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Stories with Santa at West Acres
Sat, Nov 28 · 9:30 a.m.
Santa reads a few favorite stories in the Aquarium Court, followed by a craft activity.
Source: West Acres · checked Nov 9, 2026
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Photos with Santa at West Acres
Fri, Nov 27 & Sat, Nov 28: 10 a.m.–8 p.m. · Sun, Nov 29: 10 a.m.–6 p.m.
Santa's Whimsical Wonderland, next to Best Buy, runs Nov. 14–Dec. 24. Reservations save your place in line (not an exact time); walk-ups are allowed but wait longer.
Source: West Acres · checked Nov 9, 2026
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Cookies with the Claus Family
Fri, Nov 27, 1–4 p.m.
Santa arrives by horse-drawn sleigh at 1. Cookie decorating, sleigh rides, face painting, a bouncy house and Santa photos. Hosted by Fraser, Ltd.
Source: FARGODOME / Fraser, Ltd. · checked Nov 4, 2026
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Santa Village at Rheault Farm
Weekends Nov 28–Dec 20 plus Dec 17, 18, 21, 22 · sensory-friendly night Fri, Dec 11, 4–6 p.m.
Santa and Mrs. Claus, reindeer, cookie decorating, model trains and light displays. Carriage rides $2.50 (3 and under free) on weekend afternoons. The Santa line closes early, so don't cut it close. Bring a canned good or toy.
Source: Fargo Parks · checked Nov 4, 2026
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Holiday Lights at the Fairgrounds
Nov 27–Dec 31, nightly 5–10 p.m. · closed Dec 25
Themed displays, animated lights and drive-through tunnels along about 1.5 miles at the Red River Valley Fairgrounds, 1805 Main Ave W. About 25–30 minutes at the posted 5 mph. Cars $25 online / $30 at the gate; limos and buses $65 online / $70 at the gate.
Source: Red River Valley Fair · checked Nov 9, 2026
Not announced yet
These have pages but no confirmed dates for this season. We list them so you know to look, not so you show up.
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Downtown Fargo's Small Business Saturday
2026 details not posted
The downtown business group's Small Business Saturday page still shows its 2024 listing (8 a.m.–8 p.m. across downtown). No 2026 list of participating shops or Plaid Friday deals yet.
Source: Downtown Community Partnership · checked Nov 9, 2026
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West Fargo shop-small events
Nothing posted for Nov 27–28 yet
West Fargo's events calendar has no Black Friday or Small Business Saturday listings so far (checked Nov 9). Its next holiday event is the Light Up the Night tree lighting on Dec. 3.
Source: West Fargo Events · checked Nov 9, 2026
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Moorhead shop-small events
2026 dates not posted
Moorhead's holiday page says its Holiday Kickoff includes shopping opportunities, but it still says "stay tuned for 2026 dates." Nothing shop-small posted for the holiday weekend yet.
Source: City of Moorhead · checked Nov 9, 2026
Questions, answered
What time does West Acres open on Black Friday 2026?
7 a.m., closing at 8 p.m., on Friday, Nov. 27. The mall is closed on Thanksgiving Day. Some stores keep their own hours.
When is Small Business Saturday 2026?
Saturday, Nov. 28. In Fargo, Overbooked is open 8 a.m.–6 p.m., Holland's has a holiday open house 10 a.m.–6 p.m., and Brewhalla's market vendors run their shop-local weekend Friday and Saturday.
What is Plaid Friday in Fargo?
The small-shop answer to Black Friday: wear plaid, get a discount. For 2026, Holland's on University Drive has Plaid Friday on Nov. 27, 10 a.m.–6 p.m., with free prosecco or cider. We'll add other shops when they post their plans.
Is Christkindlmarkt open Black Friday weekend?
Yes. Its second weekend is Nov. 27–29 at the Fargo Civic Center: Friday and Saturday noon–9 p.m., Sunday noon–6 p.m.
Where can kids see Santa on Black Friday weekend?
Cookies with the Claus Family at the FARGODOME on Friday, Nov. 27; Stories with Santa at West Acres on Saturday at 9:30 a.m.; Santa Village at Rheault Farm opening weekend (Nov. 28–29); and photos with Santa at West Acres all weekend.
Keep going
- Thanksgiving weekend, by day
- Thanksgiving in Fargo-Moorhead: buffets, dinners to go and the turkey trot
- Christmas lights in Fargo-Moorhead, 2026
- Christmas events in Fargo-Moorhead 2026
- Things to do in downtown Fargo
- Christmas events for families
- This weekend
- Full events calendar
- Deals & happy hours by day
- All guides
Every listing links to the venue's or organizer's own page, and that page wins if it disagrees with us. Spotted something wrong or missing? Email [email protected].